There is a lot of bad information flying around about Internet Marketing and marketing to brides online. I would say 95% of the people who contact me have wasted money and time on the Internet because they got bad advice or just didn’t understand something. Here is an excerpt from my upcoming special report for those in the wedding industry marketing to brides online “99 Things Every Wedding Professional Needs to Know About Internet Marketing.”
Use Wordpress for Blogging
By far the best software to use for blogging is Wordpress. While there are many alternatives, Wordpress will give you everything you need and complete control over your blog. It is scalable – you can start small and grow huge. It is free – you can download the most recent version and install on your hosting server. It’s also easy to find competent people or online resources to help you with support (i.e. configuration, design, search engine optimization, etc.) and it is pretty easy to use for those who DIY. I recommend Wordpress over Google’s Blogger, or any other blogging application platform, and have been encouraging clients who were using Blogger to migrate to Wordpress.
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Got a question about Internet marketing? Think you’re getting some bad advice? Are you a Do-It-Yourselfer and stuck? Drop me a line here.
