Today I came across a post at Bridal Tweet that pretty clearly communicated meta-tags, relative to search engine optimization and “ranking,” which are basically the same thing, are no longer relevant. It actually says you “no longer have to waste your time with this…” ” Meta Tag Optimization. There was a time when meta tags [...]
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Continue ReadingSearch engine optimization is the process of optimizing your website and website pages, as well as managing factors outside of your website (i.e off-site factors), to acheive top rankings or positioning at Google, or other search engines, on a search engine results page. As a result of this increased online visibility, which shows up in people’s browsers when they are searching, you get more QUALITY traffic to your website, increase your brand/company awareness, more effectively compete in the marketplace, and ultimately increase inquiries and sales (i.e. conversion).
Continue ReadingSearch engine optimization (SEO) is a process similar to building a multi-tiered wedding cake. SEO is not a “set it and forget it” type thing. There is ongoing SEO, that sits on top of advanced SEO techniques, which are put on top of basic search engine optimization – or the “fundamentals.” You can’t get a top ranked website without building one layer at a time. And like the best wedding cakes, it takes the right “ingredients,” expertise, time, and patience.
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