Google

Meta-Tags Are Not Dead

by Chris

in Ask Chris,Google,Marketing To Brides Online,Search Engines

Today I came across a post at Bridal Tweet that pretty clearly communicated meta-tags, relative to search engine optimization and “ranking,” which are basically the same thing, are no longer relevant. It actually says you “no longer have to waste your time with this…” ” Meta Tag Optimization. There was a time when meta tags [...]

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Where Did All My Inquiries Go?

by Chris

in Google

Google is probably an important part of your online marketing to brides strategy. A top position at Google is like owning a money tree. So if your inquiries are off noticably, or significantly, in the recent past there’s a good chance your search engine positioning at Google has fallen.

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What Does Google Bounce Rate Mean?

by Chris

in Conversion

It’s probably the most important data point in your website statistics, if you’re using Google Analytics this is the first number you’ll want to look at.

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Basic Search Engine Optimization (SEO)

by Chris

in Ask Chris

Search engine optimization (SEO) is a process similar to building a multi-tiered wedding cake. SEO is not a “set it and forget it” type thing. There is ongoing SEO, that sits on top of advanced SEO techniques, which are put on top of basic search engine optimization – or the “fundamentals.” You can’t get a top ranked website without building one layer at a time. And like the best wedding cakes, it takes the right “ingredients,” expertise, time, and patience.

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