I’ve often wondered if archiving your emails with services like Constant Contact had any value relative to search engine optimization. For the first time, I think I have a glimpse into what the answer might be and it’s “it just might, yes.”
Sure, it’s helpful to have archives that people can get to. But it looks like I could be actually getting even more bang for my buck (actually, $5 bucks a month for archiving extra charge with Constant Contact – come on folks, give me a break, MailChimp doesn’t charge any extra!).
One of my favorite Internet marketing tools is Google Alerts.
I have Google Alerts configured for all kinds of keywords and keywords phrases.
Google Alerts is free.
This morning I got an alert for my name, one of my configured alerts.
Low and behold, Google Alerts picked up the new email archive I set-up with my Constant Contact account.
In other words, Google “crawled” this page/archive, and indexed it t in less than 24 hours.
So, as part of your search engine optimization strategy I’d probably say email archiving, at least through Constant Contact, is worth the $5/month.
If you’re not happy with the results you’re getting from your current website, or the results you’re getting from your Internet marketing, I can help. My clients read like a Who’s Who list of top ranked sites at Google and their websites turn the brides who visit into inquiries, phone calls, and sales. If you want to use the Internet more effectively and BOOK MORE WEDDINGS, drop me a line using the inquiry form below or call me at (866) 652-7791 x701.
I’ll follow-up promptly and look forward to the opportunity to speak with you.
Chris Jaeger
Marketing to Brides Online
