There are four things you USE a website for: Advertising Marketing Promotion Sales But a lot of people forget WHY they have a website. Understanding the WHY will help you to make better decisions about your overall Internet marketing strategy and planning, how and where you invest your dollars, and setting the appropriate expectations when it comes to results. The four reasons WHY: Reach Potential... [Read more]
Myth #1: If You Build It They Will Come Building a website is no guarantee of online success. If you build it, don’t assume people will find it. This is a guaranteed losing strategy. For your Internet marketing to succeed your website will need quality traffic (i.e. visitor sessions) and then convert those visitors into phone calls and online inquiries. Myth #2: Search Engines Are All You’ll... [Read more]
