Today I came across a post at Bridal Tweet that pretty clearly communicated meta-tags, relative to search engine optimization and “ranking,” which are basically the same thing, are no longer relevant. It actually says you “no longer have to waste your time with this…” ” Meta Tag Optimization. There was a time when meta tags (invisible coding on your web pages)... [Read more]
Q&A with Chris Jaeger, Marketing to Brides Online Q: Chris, we read a newsletter of yours back in the late Fall that mentioned Google was planning a Spring update to its algorithm. Sure enough, our site dropped out of three of the top ten keyword positions we’ve had for years! HELP. What do you think happened? A: It’s hard to say. Did you make any significant changes at your website?... [Read more]
I love GMAIL and have been using it as my email client for about 4 years now. What do I like most? It’s free SPAM protection/blocking/automatic filtering Filtering and labeling Works great with my iPhone Integrates with my Google Calendar, prompts me for appointments via SMS/iPhone GChat lets me chat online with my team and my clients (who use GMAIL) A few of my clients have recently moved to... [Read more]
Google Alerts is a free service from Google that notifies you via email about online news and information, which Google search crawlers have found, that match the keywords and keyword phrases you select. It will send you a summary, or an “alert,” of what it found as well as a link to the source. Pretty cool stuff and very powerful Internet marketing research – all for free. Say you’re... [Read more]
Have Your Inquiries Dropped Off Recently? Do you want more inquiries from your website? Do you want more qualified leads, more phone calls, and more appointments? If you’re not getting the results you expected from your website, or you want better results, I can help you change that – immediately. Actually, because I’ve used these same techniques successfully with my client’s websites,... [Read more]
Search engine optimization is the process of optimizing your website and website pages, as well as managing factors outside of your website (i.e off-site factors), to acheive top rankings or positioning at Google, or other search engines, on a search engine results page. As a result of this increased online visibility, which shows up in people’s browsers when they are searching, you get more... [Read more]
Google is probably an important part of your online marketing to brides strategy. A top position at Google is like owning a money tree. So if your inquiries are off noticably, or significantly, in the recent past there’s a good chance your search engine positioning at Google has fallen. Read more … Read More →
