Today I’m meeting with a client who has lost their way. They’ve got a lot of well-intentioned advice from friends, family, email newsletters, the newspaper, the radio, and lots of new Internet marketing “experts.” They feel like their marketing has become ineffective and they are wasting money and time.  They are correct. I thought I’d share a diagram I am presenting... [Read more]

Q&A with Chris Jaeger, Marketing to Brides Online Q: Chris, we read a newsletter of yours back in the late Fall that mentioned Google was planning a Spring update to its algorithm. Sure enough, our site dropped out of three of the top ten keyword positions we’ve had for years! HELP. What do you think happened? A: It’s hard to say. Did you make any significant changes at your website?... [Read more]

Q&A with Chris Jaeger, Marketing to Brides Online Q: Chris, things are pretty slow. Any ideas on how we might kick things up a bit? A: I sure do! Here’s one. Go through all of your inquiries from the past six months to a year and call everyone who made an inquiry. Yes, CALL. I recently did this with a client and they booked five jobs (out of about 200 inquiries). I’m not surprised. Many... [Read more]

Earlier this evening, Google CEO Eric Schmidt took the stage at Atmosphere, a special event where Google and an array of speakers presented new cloud technologies to CIOs. Quentin Hardy, National Editor of Forbes Media, conducted a one on one interview with Schmidt, which was followed by audience questions. The discussion covered a range of topics, including the security threat from China, Chrome... [Read more]

Tommy Hopkins is one of the best sales trainers in the country. His books, audios, and seminars are must-have tools for anyone in sales. Here is one of his books that is a quick and easy read. You’ll find dozens of tips and “gems” to help you more effectively close sales.  Read More →

What is your biggest Internet Marketing challenge right now? JavaScript needs to be enabled for polling to work. Online Surveys by Constant Contact.  Read More →

Wedding Consultants: How much are you getting, on average, for a full package wedding these days (100+ guests). All answers are confidential, be honest, share your information with other wedding professionals and everyone benefits! JavaScript needs to be enabled for polling to work. Online Surveys by Constant Contact.  Read More →