February 2009

The good news is… I’m sure glad I’m in the Wedding Industry and no longer in Banking !! Today I thought I’d share some of the recent data published by Shane McNally at The Wedding Report. Shane is a real numbers guy and without a doubt the most knowledgable person in the wedding industry when it [...]

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Using an EMAIL signature can help you more effectively communicate your marketing message to potential new customers. Here’s an example that will give you some ideas on how to “punch up” a plain old email response and help you get repeat traffic, improve your conversion, and ultimately close more sales.

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Tips to help you build your email marketing list.

Last week I recommended that you use email marketing as part of your overall Internet marketing strategy. EMAIL marketing will help you grow your business and be more profitable – even during a recession.

EMAIL marketing works. It’s very effective (when done correctly), costs virtually nothing when compared to traditional direct marketing, and produces immediate results. Here are a few ideas to help you build your list, most of which won’t cost you a dime:

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LinkedIn

by Chris

in Ask Chris

I like LinkedIn and recommend you set-up an account for yourself and spend some time working with it. There are over 30,000,000 (MILLION) accounts and it’s a pretty easy way to GET connected and network with others as well as stay in touch with those you already know. LinkedIn is an interconnected network of experienced professionals [...]

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DestinationWeddings.com broke a record for the number of Destination Weddings under deposit in January with over five hundred couples choosing this romantic option.

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I recently made a post about using EMAIL marketing to help you promote your products and services cost-effectively during tough economic times. The product I’d recommend you look at is Constant Contact. It’s fairly easy to use and inexpensive. It also generates excellent tracking metrics that quickly tell you how well your email marketing efforts [...]

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Like many of you, I’m always on the lookout for ways to stretch my advertising and marketing dollars. One of the ways I’ve always kept my costs low is by using EMAIL marketing.

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There was a time when you could hire a webmaster and pretty much put all the responsibilities for your online marketing and website management in their hands. That’s not the case anymore. Internet marketing is much more complicated, sophisticated, and competitive these days. If you want to get the best ROI you’ll have to jump [...]

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Advertising your website online, that is, paying for online advertising, should be part of your overall traffic building strategy. Yes, you are going to have to BUY advertising for your website as part of your overall Internet marketing strategy, if you want to effectively compete with your online competition. “Free traffic” is almost always poor [...]

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